
Sol de Janeiro: Sephora Mobile & Web
Sol de Janeiro celebrates every body everywhere, for total body joy—no rules, only head-to-toe Brazilian body care. With a cult following of devout fans, the brand has thrived and expanded into new markets and spread their body-positive message to new regions of the world. With this growth came a need for graphics, GIFs, animations, and behind the scenes design work like retouching and photo editing. The nuts and bolts of the design process allow for a polished, cohesive experience for the customer, wherever in the world they may be!

Desktop & mobile banners for Sephora apps are customized to each region and market to introduce the brand to consumers and provide an engaging, continuous experience.


Translations of brand taglines and information from English to regional languages (Arabic shown above) present additional challenges from both a typesetting and graphic design perspective.

